2023

The new tool is the result of its natural evolution to take advantage of the benefits offered by new technologies, advance in a robust measurement guided by the Geomex Council, and international guidelines and certifications CUENDE, Spanish market leader in audience measurement for outdoor media, will present its new tool at the XXX Jornadas de Publicidad Exterior, organized by FEDE-Aepe in Santiago de Compostela from April 19 to 21... Read more "CUENDE to present Geomex 4.0 at the XXX Jornadas de Publicidad Exterior

Daniel Cuende, co-founder of CUENDE, will participate in the presentation event of the InfoAdex Study of Advertising Investment in Spain 2023, a benchmark to know the investment data of the advertising market. During the event will be held the I Round Table IAD Medición in which, along with Daniel Cuende, will participate representatives of other media research companies in Spain as ODEC, Kantar, AIMC - Association for Advertising Research and Marketing... Read more "Daniel Cuende in the presentation of the InfoAdex study

Daniel Cuende, co-founder of CUENDE, will participate in the Programmatic Morning DOOH Spain event, dedicated exclusively to disseminate the current state of Digital Out-of-Home. Audience segmentation, content adaptation, geolocation, application of programmatic and creativity are some of the topics that will be discussed among the 300 attendees of the event. During the event, the I Round Table Measurement and trust in DOOH will be held. Are the standards valid for the... Read more "Daniel Cuende at Programmatic Morning DOOH Spain

To ensure transparency and control throughout its value chain, in 2019 CUENDE decided to evolve its Quality Management System and voluntarily certify it under ISO 9001:2015 standards. With more than one million certifications in 184 countries, ISO 9001:2015 is a quality management improvement system that places customer satisfaction at the heart of the business. One of the... Read more "CUENDE reaffirms its commitment to quality