Daniel Cuende, co-founder of CUENDE, will participate in the Programmatic Morning DOOH Spain event, dedicated exclusively to disseminate the current state of Digital Out-of-Home.
Audience segmentation, content adaptation, geolocation, application of programmatic and creativity are some of the topics that will be discussed among the 300 attendees of the event.
During the event, the I Round Table on Measurement and Trust in DOOH will be held , in which, together with Daniel Cuende, representatives from Orange and OOH Trace will participate, moderated by Silke Vollmann from IPG Mediabrands.
The event will be held next Tuesday, February 21, 2023 at Rastro Madrid. More information and registration at https://www.programaticaly.com/pm-dooh-spain